Concept
Sphere is a concept brand offering customizable bowling balls to revive the sport with 90s nostalgia and modern personalization. Targeting a $10B industry, we aim to energize both amateur and pro players with vibrant, performance-driven designs.
Posters
Post-COVID, people are craving connection and the 'simple life'. Bowling fits perfectly as it's social and easygoing. So, we thought to boost this trend by creating posters to be put up near bowling alleys, inviting locals to join in.
Website
Built on WordPress with WooCommerce, our vibrant webshop features a 3D bowling ball GIF, a scrolling color-changing background using simple JS, and interactive 3D product views for a clean, engaging user experience.
Research revealed demand for customized gear, so we added a "Customise" section for ball designs and specs. I worked with Dominik Leib on the website and 3D models, also applying SEO tactics for better visibility.
3D models
To showcase our custom designs, we adapted a 3D model in Blender, applied Procreate artwork, and captured images for the Facebook shop, where 3D isn’t supported.
If you would like to see more details about this project like our research, ads for different target groups and channel etc. click the button to see the full documentation.
I collaborated on this project with Magda Dmowska, Dante Pritc and Dominik Leib.
I collaborated on this project with Magda Dmowska, Dante Pritc and Dominik Leib.
